A Consultant, Writer, Teacher Frederick C. Wootan

The Writing Process:
I will take you from brainstorming using scattering or lists or outlining, or any one of several ways to get the thoughts flowing.
Then I will organize those thoughts into a logical sequence.
Next I will prioritize the sequenced ideas into major areas of importance.
Then begins the "putting-words-to-paper" work.
And finally the rewriting process begins in order to make sure the right words have been used to have a clear and concise message.

TRADE Publication Stories:
Individual businesses may experience cycles as they mature from start up to decline, and industries also have their cycles. Some say these all result from learning curves while others believe businesses are micro economic evidences of the macro-economic picture. One such cycle occurred in a very specialized area of the property and casualty insurance business known as reinsurance. Prior to the 1980's no reinsurance company went insolvent, then came this new era I called "The Warm Frog Syndrome."
I wrote an article in 1988 for The John Liner Letter Volume 1 Number 4 after analyzing what had occurred causing 15 reinsurance companies to become insolvent.
"The record underwriting losses that followed the fiercely competitive property and casualty insurance market of the 1980's left many reinsurers in a weakened financial condition. By the time the market turned, it was too late for some to recover, and a number of reinsurers failed. In this article the author examines the circumstances that led to the failure of fifteen companies during that period."
Why did it happen? For brevity sake, think of how a frog reacts to being placed in a large pan of water. If you heat it up slowly the frog simply relaxes and at some point when the water boils it's too late for the frog.
Many business cycles follow that pattern.